Digital Marketing Manager

  • Full Time
  • Pune

Website
Tudip Technologies Pvt. Ltd

Integrity Innovation Serenity

Digital Marketing Manager

Tudip works primarily only on development work across .Net, Python, Ruby, MEAN Stack, Java, PHP, Android, iPhone/iOS and cloud technologies. It has a large footprint in the web technologies and ever-growing footprint in the device and mobile-based technologies. We are 100% export oriented unit and work only with US and European clients.

Sounds exciting? Please read the job criteria below and drop us an email at joinus@tudip.com OR create an account at our Recruitment Portal to get started.

Responsibilities

  • Planning and managing marketing campaigns on all channels (web, email and social) to ensure improved performance metrics with increased inbound leads.
  • Planning and managing social media strategy and posting frequently and accurately on social channels, hence needing a keen sense of appreciation for content, design, and aesthetics as well.

Abilities

  • Strong grasp of current marketing tools and strategies
  • Should be able to lead integrated digital marketing campaigns from concept to execution
  • Will work with the marketing team, supporting teams (such as programmers) to launch campaigns on time and on budget
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimizes user funnels
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Experience and Knowledge

  • Hands-on 5+ working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Experience in identifying target audiences and devising creative digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in creating, managing and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
Apply Now

To apply for this job email your details to joinus@tudip.com