About Company:

Tudip Technologies Pvt. Ltd is a CMMI Level 5 extreme technology company. Careers at Tudip Technologies are not just jobs, but a promise of a bright and dynamic future. Tudip provides ample opportunities to grow within the company technically as well as a technocrat by promoting entrepreneurship. Tudip Technologies’ careers will enable you to help clients enhance and improve while you build your career. We are a place which defines Integrity, Innovation, and Serenity. Tudip provides you a better platform that transforms an individual into an experienced and immensely skilled professional through an ethical and vibrant business environment. We are here for effective client servicing, taking care of our employees’ needs, and creating a success story to remember.

Position Summary:

We are seeking a results-driven Marketing Campaign Manager to plan, execute, and optimize integrated marketing campaigns that drive pipeline growth and brand awareness. This role requires a blend of strategy, execution, and analytics to deliver measurable business outcomes across digital and offline channels.

Please read the job criteria below and drop us an email at joinus@tudip.com OR create an account at our Recruitment Portal to get started.

Key Responsibilities

Campaign Strategy & Planning:

• Design end-to-end marketing campaigns aligned with business and revenue goals.
• Define target audience segments, messaging, and channel strategy.
• Collaborate with sales, product marketing, and leadership teams.

Campaign Execution:

• Execute multi-channel campaigns across:
  • Email marketing
  • Paid media (LinkedIn, Google Ads)
  • Webinars & events
  • Content marketing
• Manage campaign timelines, budgets, and deliverables.

Demand Generation & Pipeline Growth:

• Drive lead generation and nurture programs.
• Partner with sales to align campaigns with pipeline goals.
• Optimize conversion rates across the funnel.

Performance Tracking & Optimization:

• Monitor campaign performance using tools like HubSpot or Marketo.
• Analyze KPIs such as:
  • CTR, CPL, MQLs, SQLs, pipeline contribution
• Run A/B tests and optimize campaigns for better ROI.

Content & Messaging Alignment:

• Work with content and product marketing teams to create:
  • Campaign assets
  • Landing pages
  • Email sequences
• Ensure consistent messaging across channels.

Stakeholder Management:

• Coordinate with internal teams (Sales, SDRs, Product, Design).
• Manage external vendors or agencies if needed.
• Provide regular reporting and insights to leadership.

Required Skills & Qualifications

• 3–7+ years of experience in marketing campaign management or demand generation.
• Strong understanding of B2B marketing funnels.
• Experience with marketing automation tools (e.g., HubSpot, Marketo).
• Analytical mindset with ability to interpret data and optimize performance.
• Excellent project management and communication skills.

Preferred Qualifications

• Experience in SaaS or tech industry.
• Familiarity with CRM tools (e.g., Salesforce).
• Knowledge of ABM (Account-Based Marketing) strategies.
• Experience running global or multi-region campaigns.